Thomas’.
Long a staple of breakfast tables across America, Thomas’ needed a new visual language for younger consumers. Brett Froomer gave these :15 and :06 spots a youthful, colorful spin that positioned the venerable brand for a new generation while making the food look incredible in the process. – even going so far as to capture a practical shot from inside a toaster.
Nooks & Crannies.
With a photography background, it was an easy task to commission Froomer to shoot the stills too, which provided efficiency and a consistent look that was realized across three jam-packed and carb-loaded sets in Chicago.
